Visit of Mr Almas Nurzhanov, First Secretary of the

Embassy of the Republic of Kazakhstan in Malaysia

to MASSA Secretariat on 11 March 2015

(left) Mr Almas Nurzhanov, First Secretary of the Embassy of the Republic of Kazakhstan in Malaysia with (right) Ms Ng Su Fun, Executive Secretary of MASSA

Mr Almas Nurzhanov, First Secretary of the Embassy of the Republic of Kazakhstan in Malaysia visited MASSA Secretariat and met with Ms Ng Su Fun, Executive Secretary of MASSA to discuss joint activities to promote Malaysia-Kazakhstan economic ties. 

Courtesy Call on Tan Sri Azman Hashim, President of

MASSA by H.E. Syed Hassan Raza, High Commissioner

of Pakistan to Malaysia on 14 April 2015 

(left) Tan Sri Azman Hashim and (right) H.E. Syed Hassan Raza

(left) Tan Sri Azman Hashim, President of MASSA receiving a souvenir from (right) H.E. Syed Hassan Raza, High Commissioner of Pakistan to Malaysia

H.E. Syed Hassan Raza, High Commissioner of Pakistan to Malaysia made a courtesy call on Tan Sri Azman Hashim, President of MASSA at his office on 14 April 2015.

His Excellency was accompanied by Mr Wajihullah Kundi, Commercial Counsellor of the High Commission of Pakistan.

They discussed ways to strengthen bilateral ties between the business sectors of Pakistan and Malaysia.  The High Commissioner informed that a delegation of rice producers/exporters from Pakistan was in Kuala Lumpur recently.  Forthcoming events to be organised are a Pakistani mango festival and an Expo of Pakistani products and services in Kuala Lumpur.

EXPO PAKISTAN 2015

25th February to 1st March 2015

The High Commission of Pakistan (Commercial Section) in Malaysia organised the participation of 39 Malaysian businessmen to the 9th Edition of the EXPO Pakistan 2015 from 25th February to 1st March 2015 at the Expo Centre Karachi. 

The delegates represented the various sectors including retail, fruits & vegetables, seafood, spices, surgical instruments, pharmaceutical, sports goods, fashion wear, towels & made-ups, textiles and furniture, etc…

The delegates also met with the Rice Exporters Association of Pakistan (REAP) and held b2b meetings with members of Pakistan Malaysia Business Council.  Mr Bashir Janmohamad, Chairman of the Pakistan-Malaysia Business Council hosted hi-tea for the delegates who were attended by the President of the Federation of Pakistan Chambers of Commerce & Industry (FPCCI) and other prominent members of the Business Council. 

A total of 67 b2b meetings were held with 144 inquiries made at the Expo.    Business dealings amounting to $1.447 million were concluded during the Expo.  The value of potential deals has been estimated at $42.47 million.

Delegates attending a meeting with Rice Exporters Association of Pakistan (REAP)

Fashion Show organised by Trade Development Authority of Pakistan (TDAP)

Delegates attending dinner at Governor Sindh’s house

H.E. Dr. Hasrul Saari Al-Mujtabar, High Commissioner of Malaysia to Pakistan with the Malaysian delegates at the Inaugural Ceremony

Visit of Delegation of Rice Exporters Association

of Pakistan (REAP) to Kuala Lumpur

from 6th to 8th April 2015 

A 15-member delegation from the Rice Exporters Association of Pakistan (REAP) led by its Chairman, Mr Rafique Suleman visited Kuala Lumpur, Malaysia  from 6th to 8th April 2015 to explore the possibility of increasing the export of rice from Pakistan to Malaysia market.  

The High Commission of Pakistan organised a comprehensive programme of engagements for the delegates which includes courtesy call on the Honourable Minister of Agriculture & Agro-based Industry, meetings with BERNAS – the sole importer of rice in Malaysia, rice distributors including Jasmine, Faiza and Jati, and Chambers of Commerce including The Associated Chinese Chambers of Commerce & Industry of Malaysia (ACCCIM), Kuala Lumpur & Selangor Indian Chamber of Commerce & Industry (KLSICCI), Malay Businessmen & Industrialists Association of Malaysia (PERDASAMA) and Malay Chamber of Commerce (DPMM).

Group Photo after meeting with Hon. YB Datuk Sri Ismail Sabri Yaakob, Minister of Agriculture & Agro-Based Industry Malaysia

Meeting with Jasmine Corporation

Meeting with Faiza

Meeting with JATI

The purpose of the visit was to look for more opportunities to increase Pakistan’s rice exports to Malaysia with particular focus on increasing the share of non-basmati rice. Rice imports to Malaysia from Pakistan have  been increasing over the years.   Malaysia imported 168,000 MT of rice from Pakistan in 2014 out of which the share of white rice was 135,000 MT, basmati 24,000 MT and others 9,000 MT.  Pakistan’s share in the Malaysian market stands at 19.55%.  As far as basmati segment is concerned, 85% of the rice is from Pakistan.  For non-basmati segment, Thai and Vietnamese rice varieties are more popular as they are softer, well-polished and closer to local taste.  Pakistan rice is blended with Thai White Rice to adapt it to local taste.

Meeting with The Associated Chinese Chambers of Commerce & Industry Malaysia (ACCCIM)

Meeting with Kuala Lumpur & Selangor Indian Chamber of Commerce & Industry (KLSICCI)

Meeting with Malay Businessmen & Industrialists Association of Malaysia (PERDASAMA)

The High Commission of Pakistan hosted a Special Biryani Fiesta at Renaissance Hotel which was attended by more than 200 guests from the business, diplomatic and media circles.  The guest were treated to various rice-based dishes and special rice desserts.  It was the first time that Pakistan Zarda was served to Malaysians.  The High Commissioner and Chairman of REAP in their speeches highlighted the efforts being made to increase Pakistan’s rice exports to Malaysia and thanked guests for attending the event.